
If one were to walk around an office in New York City during a lunchtime hour, what would he or she be most likely to see on employee computer screens—excel sheets, word documents, power points, or guilty pleasure websites? The answer to this question may be shocking to some, but a reality for millions of other people. These entertaining, and mindless websites run rampant in today’s New York City workplaces and there is one in particular that can be found on a lot of New Yorker’s usual repertoires of must-reads—gawker.com.
Gawker is a Manhattan based news media-gossip website with content consisting of celebrity and media industry gossip, critiques of mainstream news outlets and New York-centric stories. On an hourly basis, the site is updated with new stories that keep readers, primarily young New York City professionals of all races, genders, and sexualities, continuing to come back for more. Most posts are fabricated in order to entertain the reader and poke fun at certain happenings or people so the reader must assess each post’s factual reliability.
As a former employee of a desk job, I found myself constantly intrigued by the creative, bold headlines that dominate the easy-to-navigate webpage. For example, a few recent headlines include “Gossip Writer Haunted by Satanic Curse,” “Teenage Punks Must Apologize on You Tube for Being Dumb,” and “First Person Report from Belmont Stakes.” I am drawn to read each blog posting simply due to the fact that the headlines are comical. In addition to the headlines, each posting also includes one picture next to the post, the number of views it has received, and reader comments to go along with the story. By quickly glancing at these four things, I was able to easily decide if the posting was worth reading or not.
Gawker.com was founded in 2002 and is run by Gawker Media. Gawker usually publishes more than fifty posts daily during the week, sometimes reaching seventy posts a day. The stories generally come from anonymous tips from media employees, found mistakes and
faux pas in news stories caught by readers and other blogs, and original reporting.
When viewing Gawker critically, I do notice that most of the postings are told only from the perspective of the bloggers and are primarily opinion based. Gawker lacks the element of truth. Only one side of each story and experience is written about which leads to the fact that many stories and people discussed in the blog are misrepresented. This element of using only one perspective is for entertainment and shock value. For example, in order to play into certain gender or sexual stereotypes, bloggers will often post a story that is extremely fabricated in order to evoke emotion from readers. These stories often get the most reader comments and are thus seen as a successful story for the website.
Readers of this website are not here to read serious stories or to obtain factual information about current events. With that being said, if bloggers were to write about an event from all perspectives or with no certain personal position on the issue, Gawker may lose its appeal. It is simply a place to go to take one’s mind off of the daily grind and perhaps have a laugh or two with colleagues and friends. Readers must understand that there are always two sides to a story, but here on Gawker only one side will be told.
The question that is raised from critically analyzing this article is would this website be off-limits to my students because we should not analyze what makes us laugh? I refer to the Hilary Janks article,
Domination, access, diversity, and design: A synthesis for Critical Literacy education, for an answer. Janks discusses that having a keen awareness to different discourses will allow readers to ask critical questions such as, “why did the writer or speaker make these choices? Whose interests do they serve? Who is empowered or disempowered by the language used” (2000). In order for my students to become critical readers, they will need to begin to analyze the things around them in an open-minded way. Realizing that gawker.com is mainly written from one perspective will help students to look at the big picture and know that there is another side to every story.
Check out what I am talking about at
www.gawker.com or Hilary Janks article:
Janks, H. (2000). Domination, access, diversity and design: A synthesis for critical literacy education. Educational Review, 5(2), 175-186.